Clearly pumpkin spice must help sales, so for four months only we’ll be offering pumpkin spice data with every research project completed. For just $5, we’ll dump a can of pumpkin on your data reports and dust it with a little cinnamon, nutmeg, and cloves. That data should give you a nice warm and nostalgic feeling inside.
About Adam Cook
Textbook definition of "marketing research": the systematic and objective identification, collection, analysis, dissemination, and use of information for the purpose of improving decision making related to the identification and solution of problems and opportunities in marketing. - Naresh K. Malhotra
My definition of "marketing research": Uncovering intel that has a positive impact on business decisions.